Detailed Description We specialize in corporate culture visual identity (VI) design, creating a unified, distinctive visual system that aligns with corporate values. Suitable for various types of businesses (SMEs, large enterprises, startups, etc.), we help companies communicate their corporate culture, enhance their brand image, and build employee consensus. Our services cover two main parts: basic visual systems and applied visual systems. The basic part includes the company logo, standard colors, standard fonts, auxiliary graphics, and visual guidelines. The applied part includes office materials (business cards, envelopes, letterhead, folders, etc.), corporate environment (office walls, reception area, showroom, etc.), promotional materials (posters, brochures, promotional video covers, etc.), employee materials (name badges, uniforms, notebooks, etc.), and online materials (website, WeChat official account, mini-program visuals, etc.), achieving full-scene coverage of corporate culture visuals. Our designs emphasize the integration of corporate culture and visuals, highlighting the company’s core values and development philosophy. Styles can be flexibly adjusted according to the company’s industry attributes and development stage (simple and professional, high-end and sophisticated, dynamic and innovative, etc.). All designs are original and guaranteed to be copyright-free. We also provide a visual guidelines manual to guide companies in the standardized use of the visual system and ensure brand image consistency.
Service Process
1. Corporate Culture Research (2 business days): Gain a thorough understanding of the company’s development history, core values, development philosophy, industry attributes, and target audience. Connect with relevant company personnel to clarify visual system design requirements, brand tone, and delivery requirements.
2. Basic Visual System Design (3-4 business days): Design the company logo (provide 2-3 alternatives), determine standard colors, standard fonts, and auxiliary graphics, formulate basic visual specifications, submit to the client for review, and optimize and adjust until client confirmation.
3. Application Visual System Design (5-7 business days): Based on the confirmed basic visual system, design various application materials (office, environment, promotional, employee, online materials), complete the initial design drafts of all application materials, and submit them to the client for review.
4. Revision and Optimization (2-3 business days): Based on client feedback, optimize the design of application materials, adjust visual details, ensure all application materials comply with visual specifications, and ensure client confirmation of all design content.
5. Visual Standards Manual Compilation (1 business day): Compile a complete corporate culture visual system standards manual, clearly defining the usage guidelines for basic visual elements and the design standards for application materials, facilitating subsequent use by the company.
6. Final Draft Delivery and After-Sales Service (1 business day): Submit all design source files, exported files, and the visual standards manual, providing 15 days of free after-sales support (such as minor modifications to application materials and interpretation of visual standards) to assist the company in implementing the visual system.
